After two years indoors, this year saw Brits dusting off their suitcases and getting away for a well-earned break. 66% of tourists feel more optimistic about travelling in 2023 than in 2022. With less than a month to go before the new year, Booking.com has released emerging trends in tourism for 2023. The research was conducted considering more than 24,000 tourists across 32 countries and territories.

As the world shifts from hopeful uncertainty in 2022 to bold adaptability in 2023, Orbis Travels will list some of the key travel trends to expect in 2023. Whether it is weddings, birthdays, graduation ceremonies, or career moves, who knows what the future holds, but it will be filled with celebrations and opportunities to travel.

Going off-grid

The chaos of the past few years has led many of us to want to get back to basics, and ‘off grid’ style holidays are all set to come back in 2023. Metro predicted that 33% of vacationers would want to switch off and experience life with bare necessities. Some of them would also like to use the ‘off-grid’ vacation to learn survival skills, including how to light a fire and forage for food.

This means that in 2023, we can expect tourists to look for eco-friendly stays where guests can prepare their meals and learn essential skills. Do not be fooled - tourists will still want some luxury on holiday. As per the article published by Metro, over half of Brits agree that access to phone and internet connection is mandatory even on a holiday.

Cultural immersions

2023 will be more about travelling to new places and getting to know more about different cultures and traditions across the globe. Around 40% of Brits want to experience a complete cultural immersion, travelling somewhere with a completely different culture and language.

According to Traveldailymedia, 58% of Brits want to ‘get out of their comfort zone’ and try something new. Get this- over 35% of holidaymakers are hunting for the world’s most exotic delicacy, such as the hot chilli pepper. As a result, we will see many Brits heading to destinations like Thailand, Machu Pichu, New Zealand and Tanzania, famous for being the most adventurous countries in the world.

Nostalgia

While some tourists will be heading to new destinations, almost 88% of UK vacationers are willing to relive the good old days - back to an age before the internet and social media. Brits would like to visit the landmarks and attractions featured in retro films.

With millennials now the parents of young kids, there will be an increase in destinations previously popular in the 80s and 90s - including Italy, Turkey, Greece and the Czech Republic.

Themed getaways

As per the article by Stylist, two in five tourists are interested in going on a silent retreat. Meditation and mindfulness getaways are gaining popularity. Brits want to use their vacation to focus on their mental and transformative health.

In fact, in 2023, we can expect tourists to look for getaways that focus on their well-being and self-expression. Around 28% of tourists are looking to book polyamorous retreats, bondage camps and resorts explicitly working to help people delve into specific fetishes and kinks.

These are just a couple of themed ideas from a vast variety of interest-specific travel packages that are picking up momentum.

Workcation

Travelling for business will be back in 2023. 32% of the UK workforce is looking forward to their employer planning a ‘real life’ work trip to bring people together. Business trips may involve team-building activities in luxury cabins or farmhouses with communal cooking and outdoor adventure activities. Around 49% of UK workers believe in exploring new places that inspire them to be more productive at work.

As workcation is in demand, in 2023, we expect tourists to visit destinations like Somerset, Northern Ireland, Norfolk, Devon and Scotland, as they are famous for being the best workcation destinations in the United Kingdom.

Celebrate this new year with a change!

In 2023, Brits are also looking for brands that allow them to mingle easily with locals. Around 44% of UK vacationers are willing to invest in a holiday, which remains a top priority. In 2023, travel agencies must focus on adventurous holidays and destinations that focus more on maintaining the work-life balance.

If you are looking for more inspiration on planning your next big trip, please take a look at our top deals for family holidays here.

The countdown for New Year 2023 is around the corner - and what better way to enter 2023 than by planning that first vacation to those dazzling destinations, where you can shoutout to the new year countdown with your loved ones?

Excited? Why wait? Contact 0208 051 0956 / 0800 640 9992 to book your last-minute New Year’s trip tour today!

FAQs

1. What generation travels the most?
   Millennials (born between 1980s or 1990s) spent around $200 billion on travel in 2018. 69% take more trips over weekends, compared to different generations at 13%. Not only this, in 2021, millennials took 5.6 trips per year as compared to Gen Z, Gen X and Boomers.
   
2. Is there a future for the tourism industry in the UK?
   In 2023, we can expect tourists to look for eco-friendly stays where guests can prepare their meals and learn essential skills. Do not be fooled - tourists will still want some luxury on holiday. As per the article published by Metro, over half of Brits agree that access to phone and internet connection is mandatory even on a holiday.
   
3. What are the top travel trends in the UK?
   While some tourists will be heading to new destinations, almost 88% of UK vacationers are willing to relive the good old days - back to an age before the internet and social media. Brits would like to visit the landmarks and attractions featured in retro films.
   
4. What are the 2023 British tourism trends?
   Travelling for business will be back in 2023. 32% of the UK workforce is looking forward to their employer planning a ‘real life’ work trip to bring people together. Business trips may involve team-building activities in luxury cabins or farmhouses with communal cooking and outdoor adventure activities. Around 49% of UK workers believe in exploring new places that inspire them to be more productive at work.